History about Google Panda and ranking metrics - Whiteboard Friday by Rand Fishkin

What’s going on around Panda?

Significant reviews about Google Panda on whiteboard Friday by Rand Fishkin (CEO & co-founder of SEOMoz).

The website owners and webmasters around the world have fear about Google last algorithm updates on Google Panda. They raised huge number of queries about, “how the Google panda doing? “and “what’s going around?”.

Rand Fishkin clearly explained the history about Google Panda and how they are ranking websites on SERP results. He also explained few metrics to follow and regain your ranking on SERP if previously affected.

Google +1 button - Right recommendation for right search: Increase your article presence

Sometimes it’s not easier to find what you’re looking for on internet over a vast number of contents. If someone of your friends recommend something, then it may be easier to find out.



Similar to the “Like” button in Facebook, Google has introduced +1 button. When you browse for some data and find interesting, you can click +1 to recommend that to someone.

The synonym of +1 button goes like this: “This is pretty cool” or “You should check this out”. Your +1 always can help your friends, contacts and others on the web in finding the best stuff when they search.



If you want to see the +1 button active on your search result, you should login to your Google account and should have public Google profile.

Google +1 button is not only applicable for Websites, but also can be used on blogs like WordPress, bloggers and other third party control blogs.

In order to enable +1 button on your website, you just place the following code,




If you run a WordPress or blogger website, here is the code:
Login to your account and go to design -> edit html and search then place the code



Now search '< data:post.body > and immediately above or below (Depends on where you want to Display the Google +1 Button) add the following code:




One big reason why web publishers are likely to place Google's +1 button is that it brings more traffic to our website. If quite enough people +1 a page on your site, Google can see that as a positive signal and this may improve your site’s ranking in organic search results.